Analyse8 connects GA4, Google Ads, Search Console and Meta, answers your questions in plain English and gives you shareable reports. No spreadsheet to maintain, no BI tool to configure, no warehouse to feed and no separate AI subscription to bring.
Supermetrics is a well-built data pipe. It extracts marketing data and loads it into Google Sheets, Looker Studio, Power BI, a warehouse such as BigQuery, or your own AI assistant through its MCP connector. For a data team that wants raw material it controls, that is exactly right.
For an agency, a freelancer or a founder, the pipe is where the work starts. Someone still has to model the data, build the report and write the read. Analyse8 starts where the pipe stops: it reconciles the data, answers the question and produces the report.
GA4 counts users differently depending on the metric, so totals from a raw export rarely match the interface.
Google Ads reports cost in micros, so a raw export shows spend a million times larger until someone corrects it.
Search Console filters some queries for privacy, so query-level rows never sum to the headline figure.
A fair look at what each tool is built to do. Supermetrics leads where it is strongest, and that is noted below.
| Supermetrics | ||
|---|---|---|
| Built for | Agencies, freelancers and founders | Marketing and data teams who build their own reports |
| What you get | Plain-English answers and shareable reports | Raw data in a destination you configure |
| Spreadsheet, BI tool or warehouse needed | No, everything lives in Analyse8 | Usually: Sheets, Looker Studio, Power BI or BigQuery |
| Separate AI subscription | No, chat is built in | Yes, to use the MCP connector in ChatGPT, Claude or Gemini |
| Cross-channel reconciliation | Done for you | You blend and reconcile it yourself |
| Ready-made report templates | Monthly, SEO and Google Ads | Templates for the destination tools |
| Getting started | Connect your accounts and ask | Configure sources, destinations and field mappings |
| Data sources | GA4, Google Ads, Search Console, Meta Ads, Facebook, Instagram | 150+ connectors |
| Pricing | Free plan, then USD 40 a month (Pro) or USD 150 a month (Business) | From USD 39 a month billed yearly (Starter), then USD 159 (Growth) and USD 399 (Pro), plus EnterprisePrices checked July 2026 |
Pricing as listed on each website, July 2026. Supermetrics pricing scales with data sources, users and destinations. Check each site for current prices. See Analyse8 pricing
Instead of building a chart to find the answer, ask for the answer. A few questions people start with:
Start from a ready-made template or describe the report you want. Every section comes with the read written for you, ready to share as a live link or PDF.
If any of those describe you, Supermetrics is built for that work, and Analyse8 is not trying to replace it.
Some teams keep Supermetrics feeding a warehouse for the data team, and give account managers Analyse8 for day-to-day questions and client reports.
Connects with a normal sign-inAnalyse8 is a strong alternative if you want answers and finished reports rather than raw data delivered to a spreadsheet or warehouse. It suits agencies, freelancers and founders. If you have a data team that builds custom reporting, Supermetrics may fit you better.
Supermetrics moves marketing data into destinations like Google Sheets, Looker Studio, Power BI or a warehouse, where someone then builds the report. Analyse8 reconciles your data and gives you plain-English answers and shareable reports directly, with no downstream setup.
No. Everything happens inside Analyse8. You do not need a spreadsheet, a BI tool or a data warehouse.
No. Conversational analytics is built into Analyse8 on every plan. The Supermetrics MCP connector is used inside your own ChatGPT, Claude or Gemini account.
GA4, Google Ads, Google Search Console, Meta Ads, Facebook and Instagram, with more on the way. Supermetrics offers a much larger connector library, which matters more if your reporting reaches well beyond these platforms.
Yes. Ask for a report in a sentence or start from the monthly performance, SEO or Google Ads templates, then share a live link or a PDF.
Yes. It is designed for agencies, freelancers and founders who need reliable marketing reporting without a dedicated data team.
Connect your accounts with a normal sign-in and get your first answer and report the same day. Free to start, no credit card required.